This CME activity is primarily intended and designed to educate diagnostic imaging physicians, hospital CEOs, CFOs, and Board members, corporate executives, radiology business managers, reimbursement decision makers, and technical directors of radiology departments.

This program is planned and organized by Educational Symposia, the leader in diagnostic imaging education since 1975.

Educational Symposia gratefully acknowledges the following corporate supporters and exhibitors:

• Lippincott Williams & Wilkins
• Mosby/Saunders
• ProScan Reading Services

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Tuition includes all course materials, including a comprehensive course syllabus, daily continental breakfasts and coffee breaks.

Early registration is strongly suggested. There will be a $50 surcharge for anyone registering after April 22, 2008. Minimum and maximum attendance levels have been established for this meeting. If your registration cannot be accepted, you will be issued a full tuition refund.

Cancellations must be received in writing. A $50 processing fee will be applied to all cancellations. Refunds requested in writing prior to April 4, 2008 will be issued for the amount of tuition paid less the $50 processing fee. No refunds will be made on or after that date.

Scientific Sponsor

Educational Symposia

Accreditation

Physicians: Educational Symposia is accredited by the Accreditation Council for Continuing Medical Education (ACCME) to sponsor continuing medical education for physicians.

Educational Symposia designates this educational activity for a maximum of 17.25 AMA PRA Category 1 Credit(s)^TM. Physicians should only claim credit commensurate with the extent of their participation in the activity.

Program Director
Lawrence R. Muroff, M.D., FACR

Jonathan W. Berlin, M.D., M.B.A.
Associate Professor of Radiology
Evanston Northwestern Healthcare
Northwestern University Feinberg School of Medicine
Evanston, IL

Richard Duszak, Jr., M.D., FACR
CPT Advisor and Chair
ACR Committee on Coding and Nomenclature
Mid-South Imaging and Therapeutics
Memphis, TN

Fred Gaschen, MBA, CHE
Executive Vice President
Radiological Associates of Sacramento

Thomas W. Greeson, J.D.
Partner
Reed Smith LLP
Falls Church, VA

Frank J. Lexa, M.D., MBA
Professor, Department of Marketing (adj.) and Project Faculty & Country Manager
The Global Consulting Practicum
The Wharton School - Graduate Division
Clinical Professor of Radiology
The University of Pennsylvania Medical Center

Lawrence R. Muroff, M.D., FACR
Clinical Professor of Radiology
University of Florida and University of South Florida Colleges of Medicine
President & CEO
Imaging Consultants, Inc.
Tampa, FL

Eliot L. Siegel, M.D.
Chief of Radiology and Nuclear Medicine
VA Maryland Health Care System
Vice Chairman Information Systems
University of Maryland School of Medicine
Department of Diagnostic Radiology

THURSDAY, MAY 1, 2008

7:00-8:00 AM
          Registration and Continental
          Breakfast for Registrants

8:00    Socio-economic Issues in Radiology:
          How Does Your Practice Compare?
          Lawrence R. Muroff, M.D., FACR

8:35    Service and Quality Issues in Radiology
          Frank J. Lexa, M.D., MBA

9:20    Reimbursement Management
          Strategies: Overcoming Obstacles in
          an Uneven Playing Field
          Richard Duszak, Jr., M.D., FACR

10:00  Question and Answer Session
          Faculty

10:15-10:30 Coffee Break for Registrants

10:30  Business Issues Associated with 
          Cardiac CTA: Reimbursement,
          Coding, Operations, and Turf
          Jonathan W. Berlin, M.D., M.B.A.

11:15  Advanced Marketing for Radiology Practices
          Frank J. Lexa, M.D., MBA

12:15 PM Question and Answer Session
          Faculty

12:30-1:30 Lunch Break on Your Own

1:30    Redesigning the Painless Radiology
          Reading Room to Enhance Productivity
          and Reduce Stress
          Eliot L. Siegel, M.D.

2:05    Imaging Under the Microscope: Hot
          Regulatory Topics
          Thomas W. Greeson, J.D.

2:45    Practice Analysis: What Do You Need
          to Measure?
          Fred Gaschen, MBA, CHE

3:30    Question and Answer Session
          Faculty

3:45    End of Session

FRIDAY, MAY 2, 2008

7:30-8:00 AM
          Continental Breakfast for Registrants

8:00    What Separates the Great Practices
          from the Rest?
          Lawrence R. Muroff, M.D., FACR

8:45    Pay for Performance: What You Need
          to Know
          Frank J. Lexa, M.D., MBA

9:20    Professional Interpretation Arrangements:
          An Overview of Regulatory Requirements
          Thomas W. Greeson, J.D.

10:00  Question and Answer Session
          Faculty

10:15-10:30 Coffee Break for Registrants

10:30  Recruiting and Retaining Employees
          Fred Gaschen, MBA, CHE

11:00  CSI Radiology: Tales of Omission and
          Commission
          Richard Duszak, Jr., M.D., FACR

11:45  Sub-optimal Application of Radiology
          Business Strategy and Marketing:
          A Real World Case Study
          Jonathan W. Berlin, M.D., M.B.A.

12:15 PM Question and Answer Session
          Faculty

12:30-1:30 Lunch Break on Your Own

1:30    Contract Issues Between Radiology
          Groups and Their Hospitals
          Thomas W. Greeson, J.D.

2:10    Using Information Technologies to
          Maximize Productivity in a Diagnostic
          Imaging Department
          Eliot L. Siegel, M.D.

2:50    Challenges to the Future of Radiology:
          Are We Up to the Task?
          Lawrence R. Muroff, M.D., FACR

3:30    Question and Answer Session
          Faculty

3:45    End of Session

SATURDAY, MAY 3, 2008

7:30-8:00 AM
          Continental Breakfast for Registrants

8:00    Measuring and Managing Physician
          Productivity: Goldmine or Landmine?
          Richard Duszak, Jr., M.D., FACR

8:45    How to Evaluate a Business Opportunity
          Jonathan W. Berlin, M.D., M.B.A.

9:25    Building and Setting Up a 3-D
          Laboratory for Multi-planar and Other
          Advanced Imaging
          Eliot L. Siegel, M.D.

10:00  Question and Answer Session
          Faculty

10:15-10:30 Coffee Break for Registrants

 10:30  What to Look for in a Radiology 
          Business Manager
          Fred Gaschen, MBA, CHE

11:00  Physician Extenders in Radiology:
          Strategies for Practice Survival in a
          Changing Labor Market
          Richard Duszak, Jr., M.D., FACR

11:45  Buy vs. Lease: How to Decide
          Jonathan W. Berlin, M.D., M.B.A.

12:15 PM Question and Answer Session
          Faculty

12:30 End of Course

Disclaimer

Educational Symposia (ESI) as planner and presenter of this meeting, and Professional Travel as the official travel agency for this meeting, claim no liability for the acts of any suppliers or the safety of any attendees while in transit to, from, or during this event or any optional activities. The total amount of liability, if any, for the meeting organizer is limited to a refund of the registration fee, and Professional Travel's responsibility is limited to that of an agent.

Special Note for the Disable

Educational Symposia wishes to ensure that no individual with a disability is excluded, denied services, segregated or otherwise treated differently from other individuals because of the absence of auxiliary aids and services. If you need any auxiliary aids or services identified in the Americans with Disabilities Act, please contact our office at (800) 338-5901 or (813) 806-1000.